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How to Maximize Your Mobile Marketing? Scott O Hirsch, CEO of Media Direct, shares his thoughts on t

  • Scott Hirsch
  • Apr 19, 2022
  • 2 min read

Scott Hirsch, CEO of Market Direct, believes that with mobile devices accounting for more than 60% of all internet searches, a focus on mobile marketing is more critical than ever. We'll take a look at a few important ideas from Scott Hirsch CEO on how to boost your company's marketing efforts for mobile users in order to guarantee that your marketing activities are optimized for mobile consumers.


Insights from CEO Scott Hirsch on the Importance of Mobile-Friendly Content Creation


The design of online material, such as websites and emails, that is created on a desktop computer may not necessarily seem correct when accessed on a mobile device. According to Scott Hirsch CEO, the first step in any mobile marketing strategy is to ensure that all of your company's internet material is optimized for consumption on mobile devices. It's simple to see whether there are any problems by looking at your internet material on your own mobile device. If you think your website may use some work, Scott Hirsch, CEO of Scott Hirsch Consulting, has a few suggestions, like using a mobile-friendly web host and activating Accelerated Mobile Pages (AMP).


On the Use of Text Messaging in Marketing: Scott Hirsch CEO


Scott Hirsch CEO suggests that every organization create an opt-in text message marketing campaign in addition to optimizing their internet content for mobile customers. Text messages are opened and read far more frequently than emails. As a result, text message marketing has emerged as one of the most potent forms of advertising accessible right now. You may build a list of leads by encouraging web visitors to sign up for your text messaging list, which is more powerful than email marketing.


How to Include Video in Your Content Strategy, According to Scott Hirsch, CEO


Since video marketing is known for delivering amazing results, Scott Hirsch CEO recommends that all of his clients have a look at it as an option. Almost half of all mobile traffic nowadays is spent viewing videos. By the year 2023, this figure is expected to rise to 75 percent. According to Scott Hirsch CEO, it is crucial to go where your clients are and talk to them in the language they like the most because mobile users consume video material at an increasing pace. Many different types of video marketing campaigns exist, ranging from simple TV commercials to lengthy explainer movies that go into further detail about your products or services.




With the help of Scott Hirsch, CEO of Media Direct, you can take control of your mobile marketing efforts.


Using tried-and-true mobile marketing tactics, Scott Hirsch CEO and his firm Media Direct have assisted many companies for years. Mobile marketing is the best approach to connect with customers on the devices they use the most. Regardless of whether you opt to do it alone or hire a marketing agency like Media Direct, mobile marketing is a must-have for any business in 2021.

 
 
 

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